Frequently Asked Questions

We offer comprehensive branding services including:

• Brand Identity & Strategy - Complete brand development from positioning to visual identity
• Logo & Visual Design - Professional logos and brand marks
• Corporate Profile Development - Company profiles, brochures, and presentations
• Website Design & Development - Modern, responsive websites
• Pitch Deck & Presentation Design - Winning proposals and presentations
• Print & Production Services - Business cards, letterheads, signage
• Brand Guidelines - Comprehensive brand standards documentation
• Corporate Communications - Professional business communications

All services are specifically tailored for B2B businesses in Nigeria.

Our packages:

• Business Setup Package: ₦850,000 (one-time) - For new businesses needing everything from registration to brand identity
• Starter Package: ₦120,000/month - 4 design requests, basic templates
• Professional Package: ₦300,000/month - 8 design requests, pitch decks (MOST POPULAR)
• Enterprise Package: ₦600,000/month - Unlimited requests, priority support

Pricing depends on:

• Your business needs & goals
• Project scope & complexity
• Number of deliverables
• Timeline requirements
• Level of strategic input required

View detailed pricing →

Typical timelines:

• Logo Design: 2-3 weeks
• Full Brand Identity: 4-6 weeks
• Complete Brand Strategy: 6-8 weeks
• Website Design & Development: 4-8 weeks
• Corporate Profile: 2-4 weeks

Rush delivery available for urgent projects (additional fees apply).

We work with both!

For Startups: We have a Nigeria-Based Businesses Package (₦850,000) specifically for new businesses that includes company registration, brand identity, website, and all essentials to launch professionally.

For Established Companies: We help businesses that are looking to rebrand, refresh their image, expand market presence, or modernize their brand for new markets.

Whether you're just starting or scaling, we tailor our approach to your stage of growth.

A logo is just one symbol or mark that represents your business.

Brand identity is the complete visual system including:

• Logo variations (primary, secondary, icon)
• Color palette (primary & secondary colors)
• Typography (fonts & usage)
• Imagery style & photography guidelines
• Design patterns & graphic elements
• Brand guidelines document
• Business card design
• Letterhead & stationery
• All marketing materials

Think of it this way: A logo is a face. Brand identity is the entire personality, wardrobe, and how you present yourself to the world.

Absolutely! We specialize in rebranding for companies that:

• Have outgrown their current brand
• Are entering new markets or industries
• Need to modernize their image
• Want to differentiate from competitors
• Are experiencing low market perception
• Have inconsistent branding across materials

Our rebranding process includes:

• Brand audit & analysis
• Competitive analysis
• Stakeholder interviews
• Strategic rebranding plan
• New brand identity development
• Transition & implementation support

Phase 1: Discovery (1 week)

• Initial consultation & brief
• Brand audit & analysis
• Competitor research
• Target audience analysis
• Strategic positioning workshop

Phase 2: Strategy (1-2 weeks)

• Brand strategy document
• Messaging framework
• Visual direction & moodboards
• Strategy presentation

Phase 3: Design (2-4 weeks)

• Concept development (2-3 directions)
• First presentation & feedback
• Revisions & refinement
• Final design development
• Brand guidelines creation

Phase 4: Implementation (ongoing)

• Final asset delivery
• Brand guidelines handoff
• Launch support
• Ongoing consultation (as needed)

Very involved! We believe your brand should reflect your vision. You'll be involved in:

• Initial strategy sessions & discovery workshops
• Review & feedback at key milestones
• Concept presentations & refinement rounds
• Final approval stages

Time commitment: Expect to spend 2-3 hours per week for meetings and feedback reviews.

We make it easy with structured feedback forms, clear presentation decks, and scheduled check-ins. You're never left guessing.

Yes! Every branding project includes comprehensive brand guidelines covering:

• Logo Usage: Correct usage, minimum sizes, clear space, incorrect usage examples
• Color Specifications: RGB, CMYK, Pantone, and HEX codes
• Typography: Font families, weights, sizes, and usage hierarchy
• Imagery Style: Photography guidelines, image treatment, illustration style
• Dos and Don'ts: Clear examples of what to do and avoid
• Application Examples: Business cards, letterhead, digital, print
• Templates: Ready-to-use templates for common materials

This ensures anyone using your brand (employees, partners, vendors) maintains consistency.

We don't disappear! After project completion:

• Launch Support: We help during the first month of rollout
• Ongoing Consultation: Available for questions (depending on package)
• Asset Updates: Minor updates & new asset creation as needed
• Brand Evolution: Guidance as your business grows

Many clients continue with our monthly retainer packages for:

• Ongoing design needs
• Marketing materials
• Seasonal campaigns
• Brand management & consistency checks

In Nigeria's competitive market, professional branding:

• Builds Trust & Credibility: In a market where reputation matters, professional branding signals reliability
• Commands Premium Pricing: Strong brands justify higher prices and aren't forced to compete on price alone
• Attracts Quality Clients: Premium branding attracts premium clients who value quality
• Differentiates from Competitors: Stand out in crowded markets
• Increases Perceived Value: People judge books by covers - your brand is your cover

Statistics: 86% of B2B buyers say brand reputation influences their purchase decisions. Your brand is your business reputation visualized.

Professional branding attracts customers by:

• Creating Immediate Credibility: First impressions happen in 0.05 seconds
• Communicating Professionalism: Shows you're serious and established
• Building Emotional Connection: People buy from brands they trust and relate to
• Making You Memorable: Distinct branding sticks in minds
• Simplifying Decision-Making: Strong brands reduce buyer anxiety

ROI: Consistent branding increases revenue by 23% and reduces customer acquisition costs by 33% (studies show).

We specialize in B2B industries including:

• Oil & Gas
• Construction & Real Estate
• Financial Services
• Technology & IT
• Professional Services (Legal, Consulting, Accounting)
• Manufacturing & Industrial
• Healthcare & Medical
• Logistics & Supply Chain

We understand the unique needs of Nigerian B2B markets - the need for credibility, the importance of relationships, and how to communicate competence.

Absolutely! We're Lagos-based with 12+ years serving Nigerian businesses. We understand:

• Cultural nuances & expectations
• Local business practices & etiquette
• What resonates with Nigerian B2B buyers
• Regulatory & compliance considerations
• How to position brands for Nigerian & African markets
• The importance of relationships & trust in business

We're not foreign agencies applying Western templates - we create brands that work specifically for the Nigerian market while maintaining global standards.

Yes, but our specialty is B2B.

B2B Branding (our focus) emphasizes:

• Credibility & trust
• Expertise & authority
• ROI & business value
• Professional relationships
• Long-term partnerships

B2C Branding focuses on:

• Emotion & lifestyle
• Consumer appeal
• Impulse & desire
• Mass market reach

While we can do both, 90% of our clients are B2B companies who value our strategic, results-driven approach.

You'll receive a comprehensive brand kit including:

Vector Files (for print & scaling):

• AI (Adobe Illustrator)
• EPS (universal vector format)
• SVG (web vector format)

Raster Files (for web & digital):

• PNG (transparent backgrounds, various sizes)
• JPG (full color, various sizes)

Other Formats:

• PDF (for presentations & sharing)
• Editable source files (when applicable)
• Web-optimized versions
• Print-ready files

Everything organized in folders by use case (web, print, social media, etc.).

Yes! Upon final payment, you receive:

• Full copyright ownership of all final approved designs
• Unlimited usage rights for all applications
• The right to modify (though we recommend consulting us first)
• Transferable rights (if you sell your business)

You own your brand completely. We retain only the right to showcase the work in our portfolio and case studies (with your permission).

Note: Rights transfer upon full payment completion.

Yes! Both.

Print Assets include:

• Business cards
• Letterhead & envelopes
• Folders & brochures
• Signage & banners
• Print-ready files with bleed & crop marks

Digital Assets include:

• Website graphics & banners
• Social media templates
• Email signatures
• Digital ads (Google, social media)
• PowerPoint/presentation templates

All files optimized for their specific use - print files at high resolution, digital files web-optimized.

We offer comprehensive printing services including:

• Corporate Profile Booklets - 8 to 24+ pages (50 booklets)
• Business Cards - 100 to 1,000 cards
• ID Cards - 10 to 100 cards with PVC material
• Rollup Banners - 1 to 4 units with stands
• Letterheads - 100 to 1,000 sheets
• Brochures & Flyers - A4, A5, tri-fold, bi-fold formats
• Corporate Folders - 50 to 500 folders
• Branded Stationery Sets - Envelopes, jotters, compliment slips
• Large Format Printing - A2, A1, A0 posters and custom sizes

Visit our Print Shop page for detailed pricing.

Standard turnaround times:

• Business Cards & Letterheads: 3-5 business days
• Corporate Profile Booklets: 5-7 business days
• ID Cards: 3-5 business days
• Rollup Banners: 3-5 business days
• Brochures & Flyers: 3-5 business days
• Corporate Folders: 7-10 business days
• Large Format Prints: 3-5 business days

Rush orders available for urgent projects (additional fees apply). Contact us for expedited service.

No, you don't need a ready design!

We offer two options:

• Option 1: Design + Print Package - We create the design AND print it (most popular for new businesses)
• Option 2: Print Only - You provide print-ready files, we handle production

For design + print projects: We start with brand strategy, create custom designs, get your approval, then produce your materials. This ensures everything looks professional and consistent.

For print-only: Send us your files in PDF, AI, or PSD format with proper bleed and crop marks.

Our corporate profile booklets include:

• Premium quality paper (300gsm cover, 150gsm inner pages)
• Full-color printing (both sides)
• Professional binding (saddle stitch or perfect bound)
• Matte or gloss lamination
• Minimum 50 copies per order

Available page counts: 8pg (₦145k), 12pg (₦180k), 16pg (₦210k), 20pg (₦240k), 24+pg (₦280k+)

Perfect for company profiles, product catalogs, annual reports, and investor presentations.

Yes, absolutely!

You can order business cards as a standalone print service. Our pricing:

• 100 cards - ₦25,000
• 200 cards - ₦40,000
• 500 cards - ₦50,000
• 1,000 cards - ₦85,000

What's included: Premium cardstock (300gsm), full-color both sides, matte or gloss finish, standard size (3.5" x 2").

Need design? Add our business card design service for an additional fee, or provide your own print-ready file.

We offer both options:

Free Pickup: Collect from our office at 94 Adetola Street, Surulere, Lagos during business hours (Mon-Fri, 9am-6pm).

Delivery Service:

• Lagos Mainland: ₦3,000 - ₦5,000
• Lagos Island: ₦5,000 - ₦8,000
• Outside Lagos: Contact us for courier quotes

Delivery fees vary based on location and order size. Large orders may qualify for free delivery within Lagos.

We accept multiple payment options:

• Bank Transfer: Direct transfer to our business account
• Online Payment: Card payments via secure payment gateway
• Cash: Pay on pickup at our office

Payment Terms:

• 50% deposit to start production
• 50% balance before delivery/pickup
• Full payment upfront for orders under ₦50,000

All prices are in Nigerian Naira (₦). Contact us for USD pricing.

We're B2B specialists, not generalists.

What makes us different:

• Specialized Focus: We only do B2B branding (we understand your world)
• Strategic Approach: We focus on branding that drives business results, not just aesthetics
• Transparent Pricing: No hidden fees, clear packages
• No Corporate Jargon: We speak plainly about real business challenges
• Founder-Led: You work directly with the founder, not junior designers
• Nigerian Market Expertise: 12+ years serving Nigerian B2B companies
• Results-Driven: We measure success by your business outcomes

We're not trying to win design awards - we're trying to help you win more business.

Fiverr/cheap freelancers provide:

• ❌ Generic logos without strategy
• ❌ No understanding of Nigerian business culture
• ❌ No strategic brand positioning
• ❌ Limited revisions & support
• ❌ No accountability or ongoing relationship
• ❌ Often stolen or template-based designs
• ❌ No brand guidelines or implementation support

We provide:

• ✅ Strategic brand development (positioning, messaging, identity)
• ✅ Nigerian market expertise & cultural understanding
• ✅ Comprehensive deliverables & ongoing support
• ✅ Ongoing consultation & brand guidance
• ✅ Guaranteed quality & accountability
• ✅ 100% original, custom designs
• ✅ Complete brand system with guidelines

Remember: Your brand is your business reputation visualized. It's worth investing in properly.